To showcase our transformation and ambitions of not only becoming the leaders of the automobile industry, but also in the industry of future mobility, we made a pivotal decision to reconstruct all aspects of business related to our brand. We first began with an exciting New Logo Unveiling Show to present our new Kia logo. In addition, we presented our new slogan, “Movement that inspires” during our New Kia Brand Showcase event.
This new logo and slogan represent a new era for Kia. Movement is vital and is a source of inspiration for us to evolve. By moving to and from different locations, we can find new places, meet new people and experience new things. For us, we believe that mobility is key to creating progress and can help enrich the lives of those around us. From producing the first domestic bicycle to three-wheeled vehicles and various trucks, we strive to inspire new ideas which can respond to changes and provide better mobility. Movement inspires ideas. That is why we, at Kia, create the space for you to get inspired, and more time to bring your ideas to life.