Last Updated (08/16/2019)
To the extent we provide you notice on our Services of different or additional privacy policies or practices (e.g., at the point of our collection), those additional terms shall govern such data collection and use.
The Site and information on it is intended for use and access by U.S. residents only. Kia does not knowingly collect, process, access or intend to access the personal information of persons residing outside of the U.S., including in Europe and China. If you do not reside in the U.S., you should stop accessing these sites. Instead, you should visit the Kia-affiliated website that is applicable to your country or region. If you are located in the European Economic Area (“EEA”), please visit https://www.kia.eu.
Linkable Table of Contents
1. Who We Are?
• Information You Provide To Us.
• Information We Collect Automatically.
• Precise Location Information.
• Information Third Parties Provide About You.
• Information You Provide About Others.
• When You Agree To Receive Information from Third Parties.
• Third Parties Providing Services on Our or Your Behalf.
• Co-Branded Services.
• Sweepstakes, Contests, and Promotions.
• Administrative and Legal Reasons.
• Affiliates and Business Transfer.
• Accessing and Updating Your Information
• Unsubscribe or Opt-Out
1. Who We Are?
2. What Information Do the Services Collect?
(a) Information You Provide to Us
Personal Information and Demographic Information. When you engage with us via the Services, we may ask you to provide us with information that could reasonably identify you (“Personal Information”), including your name, phone number, e-mail address, date of birth, username and password, and physical address. You may also choose to send us Personal Information when you submit photos, messages, and other content via the Services. We may also collect information about you that does not on its own reasonably identify you, such as your age range, your profession, your interests, and your language preferences (“Demographic Information”). We may collect Personal Information and Demographic Information in various ways, including via account registration forms, via contact forms, and when you interact with us.
(b) Information We Collect Automatically
In addition to the information that you provide to us, we and our third-party service providers may use technologies that automatically (or passively) collect certain information when you engage online with the Services (“Usage Information”). This Usage Information may be stored or accessed using a variety of technologies that may be downloaded to your personal computer, browser, laptop, tablet, mobile phone or other device (a “Device”) whenever you visit or interact with our Services. Usage Information may include, but is not limited to, the following information:
Although Usage Information may not identify you or be associated with you, whenever we associate Usage Information with Personal Information, we will treat the combined information as Personal Information.
Some of the methods that we and third parties may use to collect Usage Information include, without limitation, the following:
Web Beacons. Small graphic images or other web programming code called “web beacons” (also known as “1x1 GIFs” or “clear GIFs”) may be included in our web and mobile pages and messages. Web beacons may be invisible to you, but any electronic image or other web programming code inserted into a web or mobile page or e-mail can act as a web beacon. Web beacons or similar technologies may be used for a number of purposes, including, without limitation, to count users of the Services, to learn how users interact with the Services, to let us know whether you viewed our emails or other electronic communications, and to learn whether our ads are effective.
Embedded Scripts. An embedded script is code that helps us collect information about your interactions with the Services, such as the links you click on.
Browser Fingerprinting. Collection and analysis of information from your Device, such as, without limitation, your operating system, plug-ins, system fonts and other data, for purposes of identification.
ETag, or entity tag. A feature of the cache in browsers. It is an opaque identifier assigned by a web server to a specific version of a resource found at a URL. If the resource content at that URL ever changes, a new and different ETag is assigned. Used in this manner ETags are a form of Device Identifier. ETag tracking may generate unique tracking values even where the consumer blocks HTTP, Flash, and/or HTML5 cookies.
Recognition Technologies. Technologies, including application of statistical probability to data sets, which attempt to recognize or make assumptions about users and devices (e.g., that a user of multiple devices is the same user).
(c) Precise Location Information
Our mobile applications and websites may collect precise information about the location of your device after you permit us to obtain such information from your device via GPS, Wi-Fi signals, or cell tower signals. To opt out of the collection of location information from your mobile device, you can adjust the permissions on your mobile device or uninstall our mobile applications.
(d) Information Third Parties Provide About You
(e) Information You Provide About Others
If you use the Services to send someone else a communication, such as sending an invitation to a friend, we will use the information you provide (e.g., names and e-mail addresses) to facilitate the communication and not for any other marketing purpose unless we obtain consent from that person or we explicitly disclose otherwise. Please be aware that when you use any send-to-a-friend functionality through our Services, your e-mail address may be included in the communication you send.
3. How Do We Use the Information Collected?
We may use the information we collect for a variety of purposes, including but not limited to:
4. How and When Do We Disclose Information to Third Parties?
(a) When You Agree To Receive Information from Third Parties.
You may have the opportunity to receive information or marketing offers directly from unaffiliated third parties. If you agree to receive the communications, your Personal Information will be disclosed to those third parties and all information you disclose will be subject to their privacy policies and practices. We are not responsible for the privacy policies and practices of those third parties. You should review the privacy policies and practices of such third parties prior to agreeing to receive such information from them. If you later decide that you no longer want to receive communications from a third party, you will need to contact that third party directly.
(b) Third Parties Providing Services on Our or Your Behalf.
We may use third-party vendors to perform certain services on behalf of us or the Services, such as: (i) to assist us in Services operations; (ii) to manage a database of customer information; (iii) hosting the Services; (iv) designing and/or operating the Services’ features; (v) tracking the Services’ activities and analytics; (vi) enabling us to send you special offers or perform other administrative services; and (vii) other services designed to assist us in maximizing our business potential. We may provide these vendors with access to user information, including Device Identifiers and Personal Information, to carry out the services they are performing for you or for us. Third-party analytics and other service providers may set and access their own tracking technologies on your Device and they may otherwise collect or have access to information about you, potentially including Personal Information, about you. We are not responsible for those third party technologies or activities arising out of them. However, some may offer you certain choices regarding their practices, and information we have been informed of regarding such choices is available in Section 5 below. We are not responsible for the effectiveness of or compliance with any third parties’ opt-out options.
(c) Co-Branded Services.
We may provide some aspects of the Services in association with third parties (“Co-Branded Services”) such as Partners, Affiliates, sponsors, charities, and political organizations. Co-Branded Services will identify the third party. These third parties may require you to disclose information to them. If you elect to register for products or services through Co-Branded Services, you may be providing your information to both us and the third party. Any information provided to the third party, including usernames and passwords, is subject to that third party’s privacy policies.
(d) Sweepstakes, Contests, and Promotions.
We may offer sweepstakes, contests, and other promotions (each, a “Promotion”) through the Services that may require registration. By participating in a Promotion, you are agreeing to official rules that govern that Promotion, which may contain specific requirements such as allowing the sponsor of the Promotion to use your name, voice, or likeness in advertising or marketing associated with the Promotion. If you choose to enter a Promotion, Personal Information may be disclosed to third parties or the public in connection with the administration of such Promotion, including, in connection with winner selection, prize fulfillment, and as required by law or permitted by the Promotion’s official rules.
(e) Administrative and Legal Reasons.
We may access, use, preserve, transfer and disclose information (including Personal Information):
(f) Affiliates and Business Transfer.
We may share your information, including your Device Identifiers and Personal Information, Demographic Information and Usage Information with our Affiliates. We reserve the right to disclose and transfer the information we collect: (i) to a subsequent owner, co-owner, or operator of the Services or associated databases; or (ii) in connection with the negotiation, planning, or completion of a corporate merger, consolidation, restructuring, sale of substantially all of our shares or assets, or other corporate change.
5. Information About Targeted Advertising and California/Delaware Do Not Track Disclosures
Additionally, the Services may use Adobe’s Marketing Cloud. See http://www.adobe.com/privacy/marketing-cloud.html for more information. To learn about opting out of the use of Adobe cookies for analytics, visit http://www.adobe.com/privacy/opt-out.html. After you opt out of the use of Adobe cookies, Adobe will no longer collect and analyze information via cookies associated with your browser for these services. When you opt out, Adobe will place opt-out cookies on your browser. If you delete your cookies, change browsers, or change devices, you will need to repeat this opt-out process. Also, please note that this opt-out process will work only if your browser is set to accept all cookies. We may still use Adobe services to create promotions and apps within social networks after you opt out. These services do not rely on collecting and analyzing information via cookies. To learn more about your choices for these services, review the options your social network provides. Also, we are not responsible for the effectiveness of or compliance with any third parties’ opt-out options.
6. What About Information You Share Publicly?
Some features of the Services may permit you to submit or post ideas, photographs, user profiles, writings, music, video, audio recordings, computer graphics, pictures, data, questions, comments, suggestions, or other content, including Personal Information (collectively, “User Content”). We or others may reproduce, publish, distribute, or otherwise use User Content online or offline in any current or future media or format. Others may have access to this User Content and may have the ability to share it with other third parties. Please note that Kia does not control who will have access to the information that you choose to make public, and cannot ensure that parties who have access to such publicly available information will respect your privacy or keep it secure. So, please think carefully before sharing User Content, particularly if it includes Personal Information.
7. Do the Services Contain Third Party Content and Links to Third Party Services?
The Services may contain content that is supplied by third parties, including our Partners. Those third parties may collect information about your use of the Services, and they may be able to track your online activities over time and across various websites. In addition, when you are using the Services, you may be directed to other sites or applications that are operated and controlled by third parties that we do not control. We are not responsible for the privacy practices employed by any of these third parties. For example, if you “click” on a banner advertisement, the “click” may take you away from the Services onto a different website. These other websites may send their own cookies to you, independently collect data, or solicit Personal Information. They may have their own published privacy statements. We encourage you to note when you leave our Services and to read the privacy statements of all third party websites or applications before submitting any Personal Information to third parties.
8. How Do You Contact Us or Update or Inquire About Your Information and Communications Preferences?
You may be able to review the Personal Information that you provided to us. You are responsible for maintaining the accuracy of the information you submit to us, such as your contact information provided as part of registration. If you ask us to stop using the Personal Information you have provided to us, we will honor that request while retaining information as necessary to comply with applicable laws.
9. Where Does Kia Process the Information?
The Services are operated from the United States and intended for users located in the United States. If you are located anywhere outside of the United States, please be aware that information we collect, including, Personal Information, will be transferred to, processed in, and stored in the United States. The data protection laws in the United States may differ from those of the country in which you are located, and your Personal Information may be subject to access requests from governments, courts, or law enforcement in the United States according to laws of the United States. By using the Services or providing us with any information, you consent to this transfer, processing and storage of your information in the United States.
10. What About Children's Information?
We do not knowingly collect any Personal Information from children younger than the age of thirteen (13). We will delete any Personal Information collected that we later determine to be from a user younger than the age of thirteen (13). If you are a parent or guardian of a child under the age of thirteen (13) and believe he or she has disclosed Personal Information to us, please contact us at 1-800-333-4542.
11. What About Security?
We incorporate commercially reasonable safeguards to help protect and secure your Personal Information. However, no data transmission over the Internet, wireless transmission, or electronic storage of information can be guaranteed to be 100% secure. Please note that we cannot ensure the security of any information that we collect, and you use our Services and provide us with your information at your own risk.
14. Your California Privacy Rights
We may from time to time elect to share certain personal information about you collected by us on the Services with Affiliates and Partners for those parties’ direct marketing purposes. California Civil Code Section 1798.83 permits California residents who have supplied personal information, as defined in the statute, to us to, under certain circumstances, to request and obtain certain information regarding our disclosure, if any, of personal information to third parties for their direct marketing purposes. If this applies, you may obtain the categories of personal information shared and the names and addresses of all third parties that received personal information for their direct marketing purposes during the immediately prior calendar year (e.g., requests made in 2018 will receive information about 2017 sharing activities). To make such a request, please provide sufficient information for us to determine if this applies to you, attest to the fact that you are a California resident and provide a current California address for our response. You may make this request in writing to the Consumer Affairs Department: P.O. Box 52410, Irvine CA 92619-2410.
15. Your Information Choices
You may choose to share your Personal Information with us. However, your participation in using our websites and providing Personal Information is completely voluntary. You can unsubscribe and opt-out to certain communications and access, or update and delete your contact information, by contacting us at the phone number or address specified below.
(a) Accessing and Updating Your Information
If you register for an account on Owners.Kia.com, you can access and update certain information we have relating to your online account by signing into your account and going to the “Account” section of the website. You may also update or delete your contact information by calling (800) 333-4KIA (4542) or by writing us directly at: Kia Motors America, Consumer Affairs Department, P.O. Box 52410, Irvine, CA 92619-2410.
(b) Unsubscribe or Opt-Out
You have the ability to opt-out from receiving commercial email, calls, texts, or mail from Kia about our products and services. If you register for an account on Owners.Kia.com, you can access and update communication preferences by signing in and going to the “Account” section of the website. However, we may continue to send communications about active recalls and important announcements regarding your vehicle or account, even if you change your communication preferences.
You may opt-out of emails at any time by using the unsubscribe mechanism within the email. The unsubscribe mechanism allows you to manage your subscription preferences to email alerts and special offers. Notwithstanding the above, this mechanism does not allow you to opt-out of receiving non-commercial email, such as registration confirmation, vehicle updates and responses to direct requests.
You also may call or write to us directly if you wish to opt out or request that we cease sending you commercial or other information via call, text, mail or email. Such requests can be made by calling us at (800) 333-4KIA (4542) or by writing us directly at: Kia Motors America, Consumer Affairs Department, P.O. Box 52410, Irvine, CA 92619-2410.
At the time information is collected from you, other choices you have about how the information may be used may be explained.
If you have opted out of receiving future emails or other promotional materials from us, we will implement your opt-out request within a commercially reasonable time.