The 2008 Kia Optima.

Impeccably designed down to the last detail, Optima gives you the looks, excitement and capability you want—all at an affordable price.

Optima boasts more passenger space than most of its competitors¹, plus available interior features designed to fit your personal needs like sumptuous leather seating, automatic temperature control, and a 360-watt Infinity® premium sound system.

Optima’s spirited engine provides an exhilarating ride and outstanding fuel economy² — while enhanced suspension provides a precise, sporty driving experience.

What’s more, Optima earned  the highest possible safety rating - five stars - in the latest frontal and side impact crash tests by the National Highway Traffic Safety Administration (NHTSA)³ and the highest possible rating in front and rear impact tests according to the Insurance Institute for Highway Safety (IIHS).

All this, plus an unbeatable warranty, adds up to a truly outstanding mid-size sedan that’s impossible to ignore.

Just follow a few simple steps and get a hassle free price quote on a new Optima today. Or, schedule a test drive at one of our 650 retailers and experience Kia quality and value firsthand.

¹Based on comparison of 2007 models.

²Refer to Specifications page for 2008 EPA mileage estimates.

³ Government star ratings are part of (NHTSA) New Car Assessment Program (www.safecar.gov). Model tested with side-impact air bags (SABs).