Looks that thrill.

An exterior so striking, you’ll change your perception of hybrid. Behind every clean line, every stunning detail, is future-forward thinking that combines enhanced aerodynamics with breathtaking visual appeal.

Sculpted to perform.

With every inch thoughtfully crafted, the Optima Hybrid’s efficient nature doesn’t stop at its hybrid powertrain. Its seamlessly integrated active air flap and smooth, aerodynamic shape help maximize fuel economy, proving that design can be both effective and expressive.


Less drag helps improve fuel efficiency and promotes better overall performance. The 2017 Optima Hybrid is one of the leaders in drag coefficient, a measure of a vehicle’s aerodynamic efficiency, with a Cd of .24.

The active air flap opens and closes, depending on your hybrid’s speed and temperature, helping to cool the gas engine, decrease drag, and maximize fuel economy

Seductive design.

One look is all it takes to recognize the bold, iconic design of Optima—with modern touches that make it uniquely Optima Hybrid. Like Kia’s signature tiger-nose grille and an exclusive alloy wheel design for a confident, highly-aerodynamic stance. This is hybrid redefined.


Stylishly distinctive, the front end features an exclusive glossy black tiger-nose grille, a unique front bumper, and available LED headlights for illuminating style.

Exclusive matte chrome detailing on the door handles and along the side windows complement the hybrid’s refined style.

The rear design includes an updated bumper for a streamlined effect, plus the eco emblem found only on the Optima Hybrid.

Take on the night.

From Dynamic Bending Light (DBL) for smartly-lit cornering, to the self-adjusting brilliance of High Beam Assist (HBA), the 2017 Optima Hybrid offers advanced LED lighting technology that cuts through night.


Dynamic Bending Light (DBL) automatically adjusts the pattern and angle of the headlight beam to give you improved visibility while turning.

When High Beam Assist (HBA) detects approaching vehicles, it will automatically dim your lights from high to low beam.

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