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    Nadal Sponsorship? Categoría Nadal Sponsorship?
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    Since 2006 young Spaniard tennis sensation Rafael Nadal has been acting as a global brand ambassador for Kia Corporation. With this ambassadorship, Nadal and Kia have teamed up together to promote Kia's brand value of 'The Power to Surprise' to worldwide.

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    Achievements from Environmental Operation Categoría Achievements from Environmental Operation
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    Kia develops and applies means of cutting consumption and waste across the entire automotive lifecycle.
    We continually monitor our results and make improvements to realize our goal of being green and clean.

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    Core Values? Categoría Core Values?
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    The core values comprise the code of conduct for employees and the organization at large.
    They also represent the corporate culture we strive for and the promise we make to ourselves and stakeholders.
    We become one by sharing the same values and applying them consistently in our decision making processes.
    Kia will tackle challenges head on through mutual cooperation and respect while fulfilling our pledgesand embracing talent and diversity to build a distinct corporate culture.