This is not your ordinary mid-size hybrid sedan. A recipient of the world’s most prestigious automotive design accolades, the Optima is now available with a highly efficient hybrid powertrain featuring an electric motor, a light and high-power density lithium polymer battery, a regenerative braking system, and much, much more.
A new century, ushering in the era of eco-friendly cars In 2009, Kia Motors released our new green brand “EcoDynamics.” In so doing, we offered our first official solution to the global climate change challenge. ‘Eco’ represents ecology (nature and environment) and economy (efficiency). ‘Dynamics’ represents energy and vitality. Under our environmentally-friendly EcoDynamics sub-brand, Kia Motors aims to steadily raise the existing value of cars while reducing fuel consumption and emissions to contribute to the sustainability of our planet and humankind.